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Journal of Management Inquiry
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Once Upon a Time There Was an Organization

Organizational Stories as Antitheses to Fairy Tales

Yehuda Baruch

University of East Anglia

Comparing and contrasting fairy tales with organizational stories reveals that the two have very few elements in common. Nevertheless, this article shows how scholars can learn a lot from the differences and even from the absolute contrast between these two types of stories. Basically, organizational stories are antitheses of fairy tales. Fairy tales reside in the imagination realm, directed at child development and rooted in spiritual origins. Organizational stories are physical, directed at managers, based on facts, and subject to criticism. Fairy tales were developed with the passing of generations. Organizational stories either happen in the present or reflect the recent past. However, scholars can learn from both for the future, and there are certain comparable themes in both.

Key Words: organizational storytelling • fairy tales • narrative • subaltern

This version was published on March 1, 2009

Journal of Management Inquiry, Vol. 18, No. 1, 15-25 (2009)
DOI: 10.1177/1056492606294522
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