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The Philosophical Foundations of a Radical Austrian Approach to Entrepreneurship
Todd H. Chiles*,
Denise M. Vultee,
Vishal K. Gupta,
Daniel W. Greening,
and
Christopher S. Tuggle
* To whom correspondence should be addressed. E-mail: chilest{at}missouri.edu.
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Abstract |
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The equilibrium-based approaches that dominate entrepreneurship research offer useful insights into some aspects of entrepreneurship,
but they ignore or downplay many fundamental entrepreneurial phenomena such as individuals creative
imaginations, firms resource (re)combinations, and markets disequilibrating tendencies—and the genuine uncertainty and
widespread heterogeneity these imply. To overcome these limitations, scholars have recently introduced a nonequilibrium
approach to entrepreneurship based on Ludwig Lachmanns "radical subjectivist" brand of Austrian economics. In this
article, the radical Austrian approach is extended beyond Lachmann to include the work of radical subjectivisms other
noted theorist: George Shackle. More important, the article extends entrepreneurship research by systematically comparing
and contrasting the nascent, radical Austrian approach to entrepreneurship with three dominant equilibrium-based
approaches: neoclassical, Kirznerian, and Schumpeterian economics. Specifically, the article (a) explicates the paradigmatic
philosophical assumptions about the nature of individuals, firms, and markets that underlie these approaches; (b)
demonstrates how metaphor is employed as a device to concretize these assumptions; (c) examines the research questions
that arise from the assumptions these metaphors reflect; and (d) uses the Japanese "beer wars" of the 1980s and 1990s to
illustrate one methodological approach (hermeneutics) researchers can adopt to apply these assumptions, metaphors, and
questions to study entrepreneurial phenomena from a radical subjectivist perspective.
First published on August 31, 2009, doi:10.1177/1056492609337833
This version was published on September
16, 2009

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